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Business Analytics in the Age of Generative AI

Master business analytics and leverage the power of generative AI.

Programme impact

Transform your business analytics with AI

Turning data into actionable insights. Are you ready to embrace AI and use it to amplify your business’s impact?

  • Learn to decipher and act on business data independently of data scientists by studying the latest GenAI tools
  • Harness the power of AI to create instant insights, enabling you to make quicker decisions
  • Master storytelling with compelling data visualisations and narratives that captivate and convince stakeholders
  • Future-proof your career by understanding and practising the latest in AI and analytics
  • Amplify your skills through real-world datasets and elevate your professional value

Right for you

Designed for mid-senior executives who are keen to develop their advanced analytics skills for decision making and harness the power of AI-driven tools and techniques.

5

or more years

of management experience

Attendees include:

  • Senior Business Leaders: people who make strategic decisions and could benefit from integrating AI into their decision-making processes.
  • Marketing Directors: people responsible for crafting and implementing marketing strategies, who can use AI for customer segmentation, market trends analysis, and campaign optimisation.
  • Chief Information Officers (CIOs): people responsible for the overall technology strategy, who can benefit from understanding how AI can be integrated into the company’s tech stack.
  • Project Managers: people overseeing project management teams, who can implement AI tools for project analytics and performance optimisation.

Programme content

You don’t need a team of data scientists

When you've got the skills and understanding yourself. The future doesn’t belong to AI, but to humans who know how to harness its power.

  • On this hands-on GenAI Optimisation course, you’ll delve deep into the world of data analytics without writing a single line of code.
  • Use case studies and real-world datasets to make quantitative predictions, evidence-driven recommendations, and generate high quality data visualizations.
  • Use the latest ChatGPT as a data scientist assistant, to help you be ready to apply tools and techniques to your own datasets with confidence.
  • Learn online from anywhere in the world, working through six modules at your own pace in the space of six weeks.
  • Engage with a diverse community of peers from many different industries and businesses, helping you build new connections and expand your network.
  • Take guidance from a dedicated learning manager, who will help you navigate your learning journey and reach your objectives.
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Up to 10 hours of pre-recorded content from faculty and industry experts

Learn from industry experts through videos, curated content, assignments and - on select courses - live faculty sessions.

6 weeks, 4-5 hours per week

Experience a journey to suit your schedule with self-paced learning over the course of 8 weeks

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Dedicated learning manager support

Benefit from the support of a learning manager to boost your development.

Global online peer network

Connect and reinforce your learnings with an exceptional group of peers from around the world.

E-certificate on completion

Build credibility with a London Business School e-certificate on completion.

Experts on AI in business analytics

 

Absorb the experience and passion of our faculty, who combine academic research and real-world business expertise.

Certificate in Management

This programme can also be taken as part of the Certificate in Management. Enhance your leadership and business skills with a comprehensive learning journey tailored to you and create a personalised curriculum to shift your career to the next level.

Fees

The fee for this course is £2,305*

We offer a 25% discount for London Business School Alumni and for those who have completed four eligible Certificate in Management or Certificate in Finance programmes.

For more information on what the programme fee covers, please speak to our Client Relationship Manager.

*Fees are subject to change.

How to apply

Submit your application through our online application form.

Not ready to apply yet? Reserve a place

Contact us

Whether you are an individual or an organisation/group looking for a programme, get in touch and we can help find the best solution for you.

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